The secret of a success marketing campaign consists in a great testimonial. Seppukoo got the best ones.
In 2009 a bunch of popular fictitious identities haunted the ethereal Facebook network. Their account names have been stolen from notable real personalities - suicidal VIPS, rockers, philosophers, historic personalities - in order to perform one of the most controversial viral campaign about life, death and virtual eternity.
The team - formerly Guy Debord, Vladimir Majakovskij, Kurt Cobain, Jim Morrison, Elvis Presley, Luther Blissett, Chet Baker, Romeo & Juliet, Ian Curtis, Elliott Smith, Virginia Woolf, Gerard Horst and Cleopatra VII - has been directed and coordinated by Les Liens Invisibles' art director Guy McMusker to increase all component's friendship connections and to constitute, the sub-infrastructure for the spreading of the seppukoo conceptual virus.
As for many other facebook "real" users, a basic partition of repeated-actions drove the testimonials accounts through their social life experience: adding, accepting, inviting, subscribing, quoting, commenting, suggesting, requesting, liking and connecting. The more they moved along the net, the more they became popular. The more they became popular the more they increased their friends list, expanding their social connections. Because, you know, everyone needs friends like these.
Finally, reenacting their ultimate real-life act, in the early hours of 5 of November 2009 the testimonials performed a collective suicide, disseminating the seppukoo virus all over their communication extensions. Seppukoo went pandemic in a few minutes, reaching more than 50 thousands facebook users who have been invited to join the great suicidal network.
So, what are you still wating for? Do like them, go down in history with Seppukoo!
This is the end, your only friend. The end.
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